Blog
Blog
Short, practical posts on how small businesses get enquiries: Google profiles, websites, ads and social media.
SEO
- 2 min readRead
7 Google profile mistakes that stop customers finding you
Your Google profile is often the first thing people see about your business, before your website and before they call. These are the mistakes that most often hold small businesses back, and how to fix them in an afternoon.
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Why people can’t find you on Google even though you have a website
The site exists, you pay for the domain and hosting, and when you type your service into Google everyone shows up except you. The reason is almost always one of these five.
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How long it really takes for your website to show up on Google
You’ve launched your site and you’re waiting. Two different things get mixed up here: when Google includes you at all, and when people actually find you.
Google Ads
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Why Google Ads is spending your budget and the phone isn’t ringing
Money goes out every day, clicks add up, and nobody calls. For small businesses the problem is rarely the ad itself. It’s usually the settings and what happens after the click.
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How much a small business should spend on Google Ads per month
There’s no single figure that fits everyone. But there is a simple way to work out what you need, instead of picking 100 or 500 euros at random.
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Google Ads or SEO: what to do first on a limited budget
Ads work from day one and stop the moment you stop paying. SEO is slow, but it stays. When the budget is small, the order matters more than the choice.
Websites
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I have Facebook. Do I even need a website?
Short answer: sometimes you don’t. But if people look for you on Google, a Facebook page on its own usually isn’t enough. Here’s how to decide.
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Website redesign or a new site: how to decide
Your website doesn’t bring enquiries and you know something has to change. The only question is: fix what you have, or start over?
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Why your website looks good but brings no enquiries or bookings
The site looks great, everyone likes it, and nobody gets in touch. Looks are only part of it. A visitor decides in a few seconds whether to contact you, and usually gives up over small things.
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What every business website in Croatia must show by law
Most small businesses don’t have all the details the rules require on their site. It’s easy to fix, but first you need to know what exactly has to be there.
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How much a website should really cost you in 2026
Website prices in Croatia range from a few hundred to a few thousand euros. The difference isn’t just the design, it’s what you get and what you pay later.
Social media
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Why posting every day doesn’t help if nobody comments
More posts don’t mean more people. If nobody reacts, each new post reaches fewer people, and you spend time you could put into something that works.
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3 types of posts that actually bring small businesses clients
Pretty photos and holiday greetings collect likes. Enquiries come from posts that show your work, answer questions and prove you can be trusted.
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Instagram or Facebook: where your customers are actually active
There’s no universal answer. It depends on who your customers are and how they look for you. The good news is you can check it in an afternoon instead of guessing.